Good and bad practices in App Store Optimization

At the moment when we are about to launch a mobile application − whatever kind it may be − our app marketing strategy must already be well conceived. Optimising our app’s title, description and the like is the aspect of our strategy that we can control best. This is known as App Store Optimization − …

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How to promote your app? 6 Essential techniques

There are many ways of promoting your app, as many as different kinds of apps. But how we blend in, plan and carry out the strategy will be the key to our campaign’s success. We’ll now summarise some of the best practices and strategies to help you increase your visibility and the number of downloads. …

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How can you find the best ASO keywords for our app?

Finding the best ASO keywords for our mobile application is vital to position it well within the stores. We have told you about it in the article “App Store Optimization, the necessary tool for a mobile app success“. Now that we have convinced you let’s talk about the execution part. When getting our hands on …

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App Store Optimization, the necessary tool for a mobile app success

A useful and easy to use application with its own characteristics that differ it from the competition, has all the necessary ingredients to turn into a successful application. However and unfortunately, not everything depends on the quality of the tool. The ASO (App Store Optimization) is a fundamental element that makes an app being known among …

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