Tag Archive for "smartphone"

Facial recognition: innovation, advancements and doubts

In the future, customers in a store could be recognised by facial recognition for the purposes of targeted advertising. Customers could receive advertisements a few days after they looked for sunglasses in a shop. This is similar to current examples of targeted marketing. However, this represents only a small part of something much bigger, we …

Mobile security in app programming: access permissions

  Security in app programming is one of the issues concerning developers the most. Likewise, it's also very important for mobile app customers and users. When downloading an app, just think about how many permissions you are prompted with to access your phone's contents: pictures, contacts, data, connections, etc. The fact is that − unlike desktops or …

Game development for mobile devices with Cocos2D-X

If you're a mobile game development professional, you no longer have to make use of different codes and SDKs for the different platforms or devices you've chosen as targets for your game. You only need Cocos2D-X. What's Cocos2D-X? Cocos2D-X is a cross-platform framework that maintains an API's (Application Programming Interface) original structure while also allowing the use …

10 apps to turn your smartphone into a mobile office

  The best part of the arrival and the rise of mobile devices into our lives is that mobility and the digital world available to us to improve our quality of life with apps for health for example or entertain us while we learn. But we can also take advantage of mobile devices and turn your …

How to use Your Smartphone?

Part of this mobile and technological explosion is due to the greater presence of mobile devices in all aspects of our daily life. In fact, global smartphones have a penetration rate of 93%, according to a study from We Are Social. In this study, North America remains the prime geographical area for mobile device use but …

Smart Phones are Changing Mobile Consumer Behaviour in the UK

Smart phones are increasingly more present within the UK and greatly influence consumer habits. To what extent are the smart phones impacting on the lives of its users? A report published in 2014 by Deloitte named UK Mobile Consumer Survey gives us some key insights into this query. Keeping informed, entertained and in touch with family and …

Characteristics for your Tourism app

A mobile application can get thousands of downloads if it is; well developed, well designed and has a good marketing strategy. However, if the app doesn't meet a specific need or specific function, then it is destined to fail, even it's a very good app (It will have no use in the long term.) This …

Phablets seize the market

Phablet is a hybrid between tablet and smartphone. Currently this market is dominated by Samsung which offers 3 generations of phablets Samsung Galaxy Note Obviously, when you read the term phablets, you will think that someone misspelled the word and what it truly means is "tablets". The truth is that no, this term is recent and it …

Tablets or smartphones devices to advertise effectively?

Despite having a lower penetration, advertising on tablets is more effective for mobile advertisers and it is 250% more profitable than on smartphones. Mobile devices have become an essential tool to reach consumers. The influence that have tablets and smartphones helps to open new advertising and marketing channels with a higher level of effectiveness. However, advertisers always encounter …