user acquisition

Marketplace App:Why and how to create a successful Digital Marketplace

During the last decade, the number of users who want platforms to do all the work for them has increased. Whether it’s for booking an ...
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How to make a bot for your company and cash in on it?

We are experiencing a real invasion of bots, especially in instant messaging (WhatsApp, Telegram and Facebook Messenger). Bots can be developed to simulate human conversations ...
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The Importance Of App Prototyping In Mobile Development

There are many aspects to take into account in mobile application development, but it’s especially during the initial stages when we should be paying more ...
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Reasons to improve the App Store Optimization before publishing an app

  You’ve finished developing and testing your app to uncover possible errors. You are − or should be − a perfectionist and do not allow ...
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Good and bad practices in App Store Optimization

  At the moment when we are about to launch a mobile application − whatever kind it may be − our app marketing strategy must ...
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5 Challenges in Android mobile game development

The use and development of games for mobile devices has kept on rising throughout 2015. Our experience as mobile game development experts makes us believe ...
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The 7 mobile marketing metrics that matter for mobile apps

  When it comes to mobile marketing, analysing what is happening within our application and how is it being used by our users is vital ...

Mobile Marketing Strategy: 4 best practices to improve your analytics

When we first arrive at the world of analytics − regardless of whether it’s for an app, mobile, etc. − we often fall into the ...
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Mobile marketing guide to acquire users (Part II)

In the previous post we saw several kinds of ads and concepts worth considering before developing an ad campaign for mobile users. Once these premises ...
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TestFlight the app development testing service closes February 26th

Barely a year after the Cupertino Company acquired the service TestFligh, mobile app development testing tool, and Apple will close it soom. Developers of mobile applications for iOS using ...